{"id":3569,"date":"2026-02-13T17:58:46","date_gmt":"2026-02-13T16:58:46","guid":{"rendered":"https:\/\/shineza.org\/?page_id=3569"},"modified":"2026-02-18T20:21:44","modified_gmt":"2026-02-18T19:21:44","slug":"about-us-2","status":"publish","type":"page","link":"https:\/\/shineza.org\/index.php\/en\/about-us-2\/","title":{"rendered":"About Us"},"content":{"rendered":"\n<div class=\"wp-block-media-text has-media-on-the-right is-stacked-on-mobile\" style=\"border-style:none;border-width:0px;border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;padding-top:0;padding-bottom:0\"><div class=\"wp-block-media-text__content\">\n<p><strong>Shineza<\/strong>&nbsp;is a boutique firm providing a full range of intellectual property services in China. Each of our staff has more than 15 years of experience in a full range of comprehensive services from registration, prosecution to enforcement and litigation in China.<\/p>\n\n\n\n<p>Our qualified attorneys and paralegals are always ready and keen to share your workload by offering quality services at a very competitive fee. We are currently serving small, medium or large scale business enterprises, Start-ups and individuals coming from western countries.<\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"702\" src=\"https:\/\/shineza.org\/wp-content\/uploads\/2024\/08\/DSC05823-scaled-e1722852426907-1024x702.jpg\" alt=\"\" class=\"wp-image-3373 size-full\" srcset=\"https:\/\/shineza.org\/wp-content\/uploads\/2024\/08\/DSC05823-scaled-e1722852426907-1024x702.jpg 1024w, https:\/\/shineza.org\/wp-content\/uploads\/2024\/08\/DSC05823-scaled-e1722852426907-300x206.jpg 300w, https:\/\/shineza.org\/wp-content\/uploads\/2024\/08\/DSC05823-scaled-e1722852426907-768x527.jpg 768w, https:\/\/shineza.org\/wp-content\/uploads\/2024\/08\/DSC05823-scaled-e1722852426907-1536x1053.jpg 1536w, https:\/\/shineza.org\/wp-content\/uploads\/2024\/08\/DSC05823-scaled-e1722852426907-2048x1404.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:30% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/shineza.org\/wp-content\/uploads\/2024\/06\/Alfred_Office-683x1024.jpg\" alt=\"\" class=\"wp-image-2551 size-full\" srcset=\"https:\/\/shineza.org\/wp-content\/uploads\/2024\/06\/Alfred_Office-683x1024.jpg 683w, https:\/\/shineza.org\/wp-content\/uploads\/2024\/06\/Alfred_Office-200x300.jpg 200w, https:\/\/shineza.org\/wp-content\/uploads\/2024\/06\/Alfred_Office-768x1152.jpg 768w, https:\/\/shineza.org\/wp-content\/uploads\/2024\/06\/Alfred_Office-1024x1536.jpg 1024w, https:\/\/shineza.org\/wp-content\/uploads\/2024\/06\/Alfred_Office-1365x2048.jpg 1365w, https:\/\/shineza.org\/wp-content\/uploads\/2024\/06\/Alfred_Office-scaled.jpg 1707w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p style=\"font-style:normal;font-weight:300\">Alfred Zhang has&nbsp;<strong>over 15 years<\/strong>&nbsp;of experience in IP consulting and litigation.<\/p>\n\n\n\n<p style=\"font-style:normal;font-weight:300\">He holds a Bachelor\u2019sDegree in Clinical Medicine from Sichuan University, a Juris Master Degree of Law from Fudan University, and an LLM in E-Commerce and Telecommunications Law from the University of Hertfordshire.<\/p>\n\n\n\n<p style=\"font-style:normal;font-weight:300\">His practice areas include IP rights acquisition, commercialisation, and protection in China and the layout and protection of overseas intellectual property rights for Chinese enterprises. Alfred also provides legal advice on cross-border investment and M&amp;A transactions and offers legal advice for foreign-funded enterprises conducting business in China.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 30%\"><div class=\"wp-block-media-text__content\">\n<p><br>Olivier Pire, a seasoned consultant in International Trade, brings over two decades of expertise to the table. Established in Shanghai for more than 17 years, with functions such as International Sales Director and Head of Business for various companies, he is regarded as an expert in the industry.<\/p>\n\n\n\n<p>In recent years, Olivier Pire has mostly served as a consultant for foreign companies aiming to penetrate the mainland China market with confidence.&nbsp; Olivier Pire is a reliable professional with a wealth of experience to guide SHINEZA clients successfully.<\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"690\" height=\"1024\" src=\"https:\/\/shineza.org\/wp-content\/uploads\/2024\/06\/SlomaOffice-690x1024.jpg\" alt=\"\" class=\"wp-image-2553 size-full\" srcset=\"https:\/\/shineza.org\/wp-content\/uploads\/2024\/06\/SlomaOffice-690x1024.jpg 690w, https:\/\/shineza.org\/wp-content\/uploads\/2024\/06\/SlomaOffice-202x300.jpg 202w, https:\/\/shineza.org\/wp-content\/uploads\/2024\/06\/SlomaOffice.jpg 748w\" sizes=\"(max-width: 690px) 100vw, 690px\" \/><\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Shineza&nbsp;is a boutique firm providing a full range of intellectual property services in China. Each of our staff has more than 15 years of experience in a full range of comprehensive services from registration, prosecution to enforcement and litigation in China. Our qualified attorneys and paralegals are always ready and keen to share your workload [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-3569","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/shineza.org\/index.php\/wp-json\/wp\/v2\/pages\/3569","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/shineza.org\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/shineza.org\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/shineza.org\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/shineza.org\/index.php\/wp-json\/wp\/v2\/comments?post=3569"}],"version-history":[{"count":3,"href":"https:\/\/shineza.org\/index.php\/wp-json\/wp\/v2\/pages\/3569\/revisions"}],"predecessor-version":[{"id":3575,"href":"https:\/\/shineza.org\/index.php\/wp-json\/wp\/v2\/pages\/3569\/revisions\/3575"}],"wp:attachment":[{"href":"https:\/\/shineza.org\/index.php\/wp-json\/wp\/v2\/media?parent=3569"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}